Name : Diwakar Shukla
Designation : Director, School of Media and communications
Education : MA (Economics)
Area of specialization : Social & Brand Communication, Corporate Social Responsibility
Diwakar Shukla has over two decades of experience in the fields of social and brand communication, and Corporate Social Responsibility across various premier organizations’ including over 14 years with Ogilvy. He brings with him a deep understanding of the behavior and mindsets of communities & consumers especially across Asian & Indian cultures and the application of the same in the field of Social & Brand management.
As a former Managing Partner of Ogilvy Public Relations, he designed & led various award winning campaigns in social marketing, cause marketing, media and CSR, for a global brand portfolio including Harvard Business School, Hindustan Unilever, USAID, Concern International, Castrol, Molson Coors, Hong Kong Disneyland, WHO, DuPont, Rolls-Royce, CFA Institute and others. Diwakar was also part of the lead team on OgilvyEarth, the sustainability practice of Ogilvy Worldwide and helped it launch in India. He is a winner of numerous accolades like WPP Crème De La Crème’ global Award 2007, BP Helios Award, Dalton Pen USA, ABME and PR Week and others.
Prior to Ogilvy, he has worked with Indo Dutch Bilateral Programme, World Bank & European Commission Projects, and Indian Express in areas of Communication for Development and Social Marketing & Communication. As a member of the Dutch program, he facilitated the development of encyclopedic study of women in North India.
He is also an Advisor with various organizations’, NGOs and projects on issues of social impact planning, Digital advocacy, CSR, brand management and research. A TEDx speaker, he has mentored as a Guest Faculty at a couple of premier Management Institutions. He also sits on the Board of couple of well-known NGOs in India.
He holds a Master’s Degree in Economics with specialisation in Development Economics, Public Finance and International Economics. He has been widely trained at various global forums while at Indo-Dutch & at Ogilvy.